Grow Faster with eCommerce and Marketplace Tools Built for Firearm Retailers
Orchid eCommerce is built exclusively for FFLs, giving you everything you need to sell firearms, ammo, and accessories online — without the compliance headaches. From real-time inventory sync and age-restricted checkout to direct integrations with GunBroker.com, Guns.com, and your POS, we help you reach more customers, process orders faster, and stay fully aligned with ATF regulations.
Don’t charge by volume or orders
Competes with Magento, Big Commerce and WooCommerce
Years in Business
FFLs Served
FFL Software Users
Google Reviews
What makes Orchid different?

One-Stop-Shop

Ensure ATF Compliance
Comply with the laws and regulations governing the sale of firearms, which can be complex and constantly evolving

Inventory Management
Manage inventory by tracking sales and monitoring stock levels to ensure that you always the right products in stock

Enhanced Customer Experience

FFL Expert Premier Support

Inventory Management
Attract More Buyers with a Modern Website and Firearm-Ready eCommerce Platform
- Easily customize your site with flexible templates and a user-friendly website builder
- Get premium design power with advanced customization tools — built to rival Magento and BigCommerce, but tailored for firearm retail
- Sell everything online — in-store inventory, live vendor feeds, classes, rentals, and event reservations
- Offer a distraction-free shopping experience with no third-party ads and built-in FFL geo-locator at checkout
- Support B2B transactions with FFL-to-FFL and FFL-to-Government sales workflows
- Deliver a seamless mobile experience with fully responsive design optimized for browsing and buying on any device


Advanced Inventory Management Delivers a Rich, Endless Shopping Experience
- Showcase your products beautifully with high-resolution images, detailed descriptions, and custom attributes
- Let customers choose the right fit with variants for colors, sizes, styles, and configurations
- Maximize margins automatically by streaming in-store and vendor inventory with live pricing and drop ship support
- List new, used, and consignment items seamlessly across your site
- Fulfill orders intelligently using Orchid’s decision engine to prioritize by vendor preference, availability, or profit margi
Engage New Customers and Drive Repeat Sales with Built-In Marketing Tools
- Boost visibility and traffic with automated and customizable SEO for every page and product
- Connect your storefront to Google via integrated Google Analytics and Google Merchant Center
- Grow your audience with newsletter signups, contact forms, and targeted email campaigns
- Let customers personalize their experience with site accounts, wishlists, and real-time order tracking
- Reward loyalty automatically with tiered membership pricing and customer-specific discounts


Minimize Cart Abandonment with Flexible, Firearm-Friendly Payment Options
- Power your checkout with Orchid Pay — a 2A-compliant payment solution built for firearm eCommerce
- Offer multiple payment methods including credit cards, purchase orders, click-to-pay links, and stored cards for returning customers
- Protect your margins with optional surcharge programs in compliant states
- Accept gift cards, apply coupon codes, and create sitewide promotions or product-specific discounts
Expand Selling Opportunities with Seamless Marketplace and Tool Integrations
- List products effortlessly on GunBroker.com, Guns.com, and GunStores.com
- Simplify tax compliance with real-time calculations powered by Avalara
- Reduce shipping costs and provide tracking updates through ShipStation integration
- Automate marketing and outreach using our open CRM API with Zapier, SendGrid, Constant Contact, and Twilio
